Martin Egger, BSc MSc
T: +43-1-4277-47357

Szöcs, I, Diamantopoulos, A, Florack, A, Egger, M & Kolbl, Z 2019, Country and Brand Stereotypes as Drivers of Brand Evaluations. in Proceedings of the 48th European Marketing Academy Conference. Hamburg, 48th European Marketing Academy Conference (EMAC 2019), Hamburg, Deutschland, 28/05/19.


Egger, M, Florack, A, Diamantopoulos, A & Halkias, G 2019, 'The Early Gaze Catches the Consumer: The Role of Attention on Country of Origin Cues in an Early Screening Phase' Beitrag in Association of Consumer Research Conference, Atlanta, USA / Vereinigte Staaten, 17/10/19 - 20/10/19, .

Szöcs, I, Diamantopoulos, A, Florack, A, Kolbl, Z & Egger, M 2019, 'The Interplay between Country and Brand Stereotypes in Predicting Consumer Outcomes' Beitrag in Annual Meeting of the Academy of International Business, Kopenhagen, Dänemark, 24/06/19 - 27/06/19, .

Garaus, M, Florack, A & Egger, M 2018, 'Ceiling and negative effects in brand alliances' Brand Camp, Obergurgl, Österreich, 5/12/18 - 7/12/18, .

Egger, M, Florack, A & Hübner, R 2018, 'How selective attention shapes preferences' Beitrag in 20th ESCON Transfer of Knowledge Conference, Köln, Deutschland, 2/09/18 - 5/09/18, .

Egger, M, Florack, A & Hübner, R 2018, 'How Selective Attention Shapes Preferences' European Summer School on Eye Movements (ESSEM) 2018, Bonn, Deutschland, 10/09/18 - 15/09/18, .

Florack, A, Egger, M & Hübner, R 2018, 'The Effect of Selective Attention on Preferences' Beitrag in 37th Meeting of the European Group of Process Tracing Studies , Aarhus, Dänemark, 4/07/18 - 6/12/18, .

Florack, A & Egger, M 2017, 'How Selective Attention Shapes Consumers’ Preferences' Beitrag in, Granada, Spanien, 5/07/17 - 8/07/17, .

Egger, M & Florack, A 2017, 'How Selective Attention Shapes Preferences' Beitrag in 16. Tagung der Fachgruppe Sozialpsychologie, Ulm, Deutschland, 4/09/17 - 6/09/17, .

Florack, A & Egger, M 2017, 'The Effect of Selective Attention on Preferences' Beitrag in, La Londe-les-Maures, Frankreich, 30/05/17 - 2/06/17, .


Institut für Angewandte Psychologie: Arbeit, Bildung, Wirtschaft

Universitätsstraße 7 (NIG)
1010 Wien
Zimmer: C0713

T: +43-1-4277-47357
F: +43-1-4277-847357

martin.egger@univie.ac.at